sponsorship (n.)

• abetment
• advocacy
• aegis
• auspices
• backing
• capitalization
• care
• championship
• charity
• countenance
• encouragement
• favor
• financing
• fosterage
• funding
• goodwill
• grubstake
• guidance
• interest
• patronage
• stake
• subsidy
• support
• sympathy
• tutelage