importance (n.)
- account
- ascendancy
- authority
- charisma
- charm
- clout
- concern
- consequence
- conspicuousness
- control
- credit
- distinction
- dominance
- domination
- effect
- elevation
- eminence
- enchantment
- esteem
- exaltation
- excellence
- favor
- force
- grandeur
- gravity
- greatness
- hold
- import
- influence
- insinuation
- leadership
- leverage
- loftiness
- magnetism
- magnitude
- mark
- mastery
- matter
- moment
- momentousness
- nobility
- notability
- note
- personality
- persuasion
- pith
- position
- potency
- power
- precedence
- predominance
- preponderance
- pressure
- prestige
- priority
- prominence
- purchase
- rank
- reign
- reputation
- repute
- rule
- salience
- say
- seniority
- seriousness
- significance
- signification
- standing
- stature
- status
- suasion
- sublimity
- substance
- suggestion
- supremacy
- sway
- value
- weight
- weightiness
- worth
- worthiness
Solon gave the following advice: "Consider your honour, as a gentleman, of more weight than an oath. Never tell a lie. Pay attention to matters of importance."
