window dressing (n.)
- acting
- adjunct
- adornment
- affectation
- anteriority
- appearance
- arrangement
- bluff
- cheating
- color
- coloring
- deception
- decor
- decoration
- delusion
- disguise
- display
- dissembling
- dissimulation
- elaboration
- embellishment
- embroidery
- facade
- face
- facet
- facia
- fakery
- falsity
- feigning
- feint
- flourish
- fore
- forefront
- foreground
- forehand
- foreland
- forepart
- forequarter
- foreword
- fraud
- front
- frontage
- frontal
- frontier
- frontispiece
- garnish
- garnishment
- gilt
- gloss
- head
- heading
- humbug
- illumination
- imposture
- lap
- masquerade
- meretriciousness
- obverse
- ornament
- ornamentation
- ostentation
- playacting
- pose
- posing
- posture
- preface
- prefix
- pretense
- pretension
- pretext
- priority
- proscenium
- put-on
- representation
- semblance
- sham
- show
- simulacrum
- simulation
- speciousness
- trim
- trimming
- varnish
- veneer