motto (n.)
- achievement
 - adage
 - ana
 - analects
 - annulet
 - aphorism
 - apophthegm
 - apothegm
 - argent
 - armory
 - arms
 - axiom
 - azure
 - bandeau
 - banner
 - bar
 - baton
 - bend
 - billet
 - blazon
 - blazonry
 - byword
 - canton
 - caption
 - catchword
 - chaplet
 - charge
 - chevron
 - chief
 - cockatrice
 - coronet
 - crescent
 - crest
 - cross
 - crown
 - cry
 - device
 - dictate
 - dictum
 - difference
 - distich
 - dropline
 - eagle
 - epigram
 - epigraph
 - epithet
 - ermine
 - escutcheon
 - expression
 - falcon
 - fess
 - field
 - file
 - fleur-de-lis
 - fret
 - fur
 - fusil
 - garland
 - gnome
 - griffin
 - guide
 - hanger
 - head
 - heading
 - headline
 - helmet
 - impalement
 - inscription
 - label
 - legend
 - lion
 - lozenge
 - mantling
 - maxim
 - metal
 - moral
 - mot
 - mullet
 - or
 - oracle
 - ordinary
 - pale
 - pean
 - phrase
 - precept
 - prescript
 - principle
 - proverb
 - proverbs
 - quarter
 - quartering
 - rose
 - rubric
 - rule
 - sable
 - saltire
 - saw
 - saying
 - screamer
 - scutcheon
 - sentence
 - shibboleth
 - shield
 - slogan
 - spread
 - spreadhead
 - streamer
 - subhead
 - subheading
 - subtitle
 - superscription
 - sutra
 - teaching
 - text
 - tincture
 - title
 - unicorn
 - verse
 - vert
 - watchword
 - wisdom
 - witticism
 - word
 - wreath
 - yale